A creative agency with an editorial mindset.

We've led content marketing for the world's leading brands and our experience led us to the same conclusion. Marketing needs an editorial approach.

Novel will help:

  • Craft an editorial strategy behind your company mission
  • Create a distinctive voice that amplifies your narrative
  • Structure your entire content team so that it is built to think as a media org
  • Connect you with our curated network of writers, designers, videographers
  • Make strategic distribution decisions as to where you should be publishing
  • We will help develop success metrics both for editorial and commercial success

Novel Clients

  • Audible
  • Bevel
  • Casper
  • Getty Images
  • IBM
  • RED
  • Squarespace

Meet the team

Co-Founder & CRO
Co-Founder & Editorial Director
Senior Brand Strategist
Senior Brand Strategist

We help brands think like editors.

Let’s work together!